The central area of a store holds significant importance as it is strategically located at its core. Brands utilize this prime space to showcase their latest products and highlight important styles. It also serves as a platform to exhibit the brand's culture from various perspectives and levels.

Often referred to as the "golden area" within the store, products placed in this section garner immediate attention from customers as they enter. Even if customers don't make a purchase, they are likely to closely observe what's on display. Due to this, many brands invest considerable effort in crafting unique and eye-catching displays in the central section to captivate customers.

In this edition, we are delighted to share some exceptional central displays that we have designed for our clients. These displays are aimed at drawing the attention of customers and leaving a lasting impression on their minds.